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Khairay Group
Development & branding services

ODM Product Development

ODM (original design manufacturing) means starting from a manufacturer-developed base style and adapting it to your brand, instead of developing from scratch.

Whether base styles are available for your category is confirmed after reviewing your brief.

What the service covers

  • Base style selection

    Availability confirmed per category.

    Confirmed per project
  • Fabric and colour changes

    Confirmed per project
  • Fit and detail adjustments

    Confirmed per project
  • Your branding and labels

    Confirmed per project

What to include in your brief

  1. 01Product category
  2. 02Reference images of the look you want
  3. 03Changes needed to the base style
  4. 04Branding
  5. 05Target quantity

Sampling & approval

How it runs

Sample cost, timing and approval steps are confirmed in your quotation. Bulk production starts only after you approve the sample in writing.

  1. 01

    Brief

  2. 02

    Feasibility & quote

  3. 03

    Sample (if required)

  4. 04

    Written approval

  5. 05

    Bulk production

  6. 06

    Inspection & packing

FAQ

ODM Product Development: buyer questions

How is ODM different from OEM?

With OEM you provide the design. With ODM you start from an existing base style and adapt it, which can shorten development.

Can I see available base styles?

Tell us your category in the brief and we'll confirm what's available for it.

Talk to us about odm product development

Send your brief and files — we'll confirm the right route for your project.

MOQ from 20 piecesRequest a Quote